Home Insurance Platform
Role: Lead UX/UI Designer
Project Brief:
The first phase was defined in conjunction with the launch of Esurance Homeowners Insurance. Phase 1 was our MVP version that included simple features: users can submit their Homeowners Insurance Application, agree to Terms and view their Documents.
Project Goal
Provide policy holders an online platform to self manage their policy. It will deliver best-in-class UX and meets the needs of our self-directed consumers.
Challenges
It's a brand new product and very little data references to inform my design decisions. I took a creative approach to present content by using information graphics and needed to convince the business stakeholders to make an innovative change.
Users had an option to view the details of their policy. Image vs list view.
Explorations for Phase 2
Updated UI and leveraged existing data resources, for example: google street view and using mobile devices to upload images and video.